Thai Commercial Reminds Us There Are Some Things Technology Can Never Replace. Love Is One Of Them.

A mobile service provider in Thailand, DTAC, created this emotional spot with the help of Y&R to remind people of the simple fact that love is more important than any piece of technology we obsessively check. The commercial opens with a screaming baby and a first time father scrambling to stop the baby’s cries. The dad frantically reaches for his smartphone and calls his wife for help…little did he know not even a smartphone could solve this problem…